Global Sports Venture Studio
Uniting major leagues, teams, and brands across all sports in a multi-year collaboration
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The Global Sports Venture studio was founded on the idea that innovation is a team sport. GSVS brings together the world's leading sports organizations in collaboration to help bring the future of the fan and athlete experience to life. Partners include Major League Baseball, Major League Soccer, Nascar, NBC Sports, UEFA, Adidas, and more.
Through live and virtual events, partners would discuss disruptive ideas, exchange knowledge, and experience demonstrations from dozens of the most cutting-edge startups in sports and media.
Over the multiyear initiative I directed much of the program’s creative output, including events, videos, digital media, communications, and more.
MY ROLE
Creative Director
COLLABORATORSKyle Bunch
Lucas Dennison
Fielding Jamieson
Dockery Walker
and many more
DISCUSSION SERIES
GSVS Talks
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GSVS partnered with Verizon to build a dedicated sports center inside the Verizon 5G Lab in Los Angeles. To kick off the opening of the sports center, we created a discussion series called GSVS Talks. Industry leaders were invited to discuss the latest developments across the sports landscape.
During the discussion, ambient animations played in the background to dramatic effect, cycling through vivid colors and motion graphics of playing fields. Some of the examples below are shown at hyperspeed to demonstrate the range of motion — the realtime animations were subtle and powerful.