Macquarie Capital Venture Studio
Investing in the next generation of infrastructure
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As the world’s largest investor in infrastructure projects, Macquarie Capital wanted to explore innovations in the emerging InfraTech space, including electrification, alternative energy, productivity and automation, drone guidance, and more. This was not limited to early-stage businesses: the 9 companies we recruited ranged from seed-stage startups through series-C companies.
The program’s hybrid model was unique at the time, and we developed new methods of consulting with the founding teams in a mostly virtual setting. I worked on or led creative projects with each of the companies, led storytelling and pitch workshops for the founders, and directed studio events.
MY ROLE
Creative Director
COLLABORATORSCraig Poplar
Joshua Daghir
Cesar Marchetti
Leah Alfonso
and many more
STARTUP
FreeWire Technologies
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FreeWire creates fully-integrated charging solutions that deliver energy whenever and wherever it’s needed. These include flexible and scalable clean power solutions that can operate at the grid edge and beyond.
Our team led a full rebrand of the company including visual identity, product, messaging, and pitch.
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